My Role

Visual Designer

Duration

3 weeks

Tools

Adobe XD, After Effect, Adobe Illustration

Momentum is an engaging website dedicated to physical therapy, empowering users with comprehensive knowledge of the underlying scientific principles while facilitating seamless appointment booking.

Context

Asking others to take a moment on their health is not an easy task. People are afraid of the unknown. So, they need reassurance. I designed this website with that very intention. This website had to be informative, welcome, and bold. Anyone who visits this site should know it will guide them through a rough time. It needed to instill confidence. I used a direct approach to communicate with the user base.

Solution

The easy flow of texts creates a simple yet appealing visual language to retain attention. The layout I designed for the website is decluttered and convenient. Visuals were added to help the client express their services at a single glance.

Different font sizes were used for emphasis. It also helped visitors quickly grasp the content structure. The background was easy on the eyes so it could focus on one thing – the services that can help the client’s users.

Style guide

The color scheme I used for the website design was inspired by the logo of the company. It was meant to complement the design and accents. The colors play multiple roles.
 
The color yellow not only helps highlight the key points but also adds a tone of optimism to the website. The other predominant color is dark blue. It is associated with depth but more importantly, expertise.

The combination of the two colors resulted in a compelling design!

Website features

OTHER SCREENS